Tuesday January 23, 2018
Feature of the Week

[Flower Boy]

Stop and smell the flowers.

Latest News Headlines
Video: Ricky Rude - "Glory" (@RudeRicky @BallinPR)

Video: Ricky Rude - "Glory"

Courtesy Ballin PR.

New Jersey rapper Ricky Rude is dropping the first music video to the inspirational track "Glory" off his debut album, No Guts. No Glory. "Glory," which is produced by fellow Jersey native and Grammy-nominated beat-maker Cardiak (Joe Budden, 50 Cent, DJ Khaled, Rick Ross) portrays a kid with a dream who can't be stopped and the rebel who girls can't resist.

Video: #TeamIME Presents @Blow727 "Runnin Thru Da Check"

Video: Team IME Presents Blow "Runnin Thru Da Check"

Courtesy Dove @ Tygereye.

Here is "Runnin Thru Da Check" from St. Petersburg, Florida IME lyricist/songwriter Blow! This song will be featured on Blow's upcoming mixtape FleXxin' Was tha Case.

Video: @RapperBigPooh "Birthday Memories Series"

Video: Rapper Big Pooh - "Birthday Memories Series"

Courtesy Ty Cannon.

In preparation for Fat Boy Fresh Vol. 3: Happy Birthday Thomas, Rapper Pooh presents his Birthday Memories Series.

Fat Boy Fresh Vol. 3: Happy Birthday Thomas will be available on all digital outlets, August 6th.
Video: F.Y.I. - "Clap Clap" (@FYIPsalms)

Video: F.Y.I. - "Clap Clap"

Courtesy Wanja Lange.

It makes perfect sense that F.Y.I.'s latest video puts the viewer right into the heart of Los Angeles' afterhours scene where hoodsters, hipsters, and everything in between can become somebody else even if it is for a moment. Which leaves folks to ask the question, "What does it profit the party goer to become totally turned up but lose control?"

Video: Mr. Green Revisits Brenda From LFTS (@GreenHipHop)

Video: Mr. Green Revisits Brenda From LFTS

Courtesy Green Hip Hop.

"After months and months of searching we finally caught up with Brenda from the first episode of LFTS and showed it to her... check out her reaction."

Hot Record Societe: Compilation Vol. 2 (@Psymun)

Hot Record Societe: Compilation Vol. 2

Courtesy Psymun.

This is the second installment of a beat compilation series called Hot Record Société. This volume contains 42 instrumentals by 42 different artists from the US, France, England, and Switzerland.

Hip-Hop Editorial: Did You Like the Sprite in Them?

Hip-Hop Editorial: Did You Like the Sprite in Them?

Author: Steve 'Flash' Juon.
Twitter: @RapReviews


The era of Sprite rap commercials may be forgotten by many hip-hop historians because it lacked the dangerous cool of West coast G's touting hard alcoholic beverages. After all nobody ever shilling Sprite ever said it would "get your girl in the mood quicker" or make your "jimmy thicker." And yet back in the days when I was a teenager, before I had status and before I had a pager, these were very influential commercials. I couldn't legally purchase a tall can of St. Ides at that age, and in fact, most convenience stores where I lived didn't even carry beers other than Budweiser and Old Milwaukee. Sprite was everywhere though - vending machines, the snack bar at school, grocery stores, etc. This was the beverage every rapper seemed to drink - and not just the pop (no pun intended) crossover rappers.

A Facebook discussion about advertisers using urban slang and hip-hop "swag" to make their products seem cool brought back these commercials in a wave of nostalgia. I instantly remembered the Heavy D spot, as they would air his commercials during Fresh Prince of Bel Air (he would guest on the program several times), but I had forgotten that Hollywood "House Party" sensations Kid 'n Play had one too.

The undisputed king of Sprite commercials may be the Pete Rock & CL Smooth spot, as it features Pete Rock kicking a freestyle following CL's verse... and running out of words, causing them both to break out in laughter at the disaster. Even if it was scripted that way the camaraderie came across as genuine and true.

Now realistically we all know the deal. Hip-Hop music and culture started booming in the mid-80's and early 1990's, and everybody was eager to cash in on what some saw as merely a fashionable trend. The same people who said "rap won't last" were more than happy to use it (and abuse it) to put their products out in front of millions. I'd be lying if I said I didn't fall for it at that age - I probably DID drink more Sprite because Heavy D and CL Smooth said it was AIGHT. They are rappers I respected then and still do now (rest in peace Dwight) and when naysayers tried to tell me they "sold out" my response was always "Ain't it about time somebody in rap got paid to advertise something OTHER than alcohol?"

As each generation comes of age and turns over hip-hop to the next one, we should strive to not only fondly remember the nostalgic past gone by, but to see what lessons come from that past that can serve the next generation well. I've gotten cynical in my 30's based on experience, but at one point I was able to convince myself that sugar flavored fizzy water was "a good thing" just because it wasn't the same alcohol that was destroying so many lives in urban AND suburban communities. Then of course I got to college and the rhetoric of Public Enemy's "1 Million Bottlebags" seemed a little less relevant, as I started to enjoy those tall cold cans Ice Cube made so appealing. It's not that either one was ever really healthy. Alcohol will kill your brain cells, but soda is often cited as the leading cause of obesity and diabetes among today's youth - and the habits you pick up as a youth stick with you for years to come. I don't drink that much Sprite any more, but I've spent years trying to cut back on beer AND soda. It's amazing how many pounds you shed when you cut a large portion of empty calories out of your daily diet.

I'm not here to stand on a soapbox about healthy lifestyles though. In fact you can enjoy a lot of things in moderation that are entirely unhealthy. One beer in a day won't kill you, but a whole case of beer in one night just might. I do think as a hip-hop generation though we need to be conscious of how advertisers try to subvert our natural love for the art and culture to make us interested in their products. It's one thing when rappers throw out shoutouts to the things they buy, at times just to prove how much money they can afford to waste, it's another to be PAID to make product placements. You should always keep one eye open and be a little suspicious - much like Truman Burbank - that the things you see or hear aren't necessarily what they seem to be.

On the whole though, I'm fond of the Sprite era of hip-hop commercials. Even though they were an obvious attempt to co-opt successful rappers to sell Coca-Cola's line of products, there's something that seems more innocent and (no pun intended) refreshing about rappers shilling soft drinks over malt liquor or vodka. I realize I'm wearing rose-colored glasses and feeling nostalgic when I watch these old ads, but I didn't mind it at the time so it's hard for me to feel negative about rappers cashing in. As was once said in the movie They Live, "What's the threat? We all sell out every day! Might as well be on the winning team." And for a brief period of time, Sprite was winning. They even had a revival of their hip-hop relationship in the 2000's by recreating the old beef between KRS-One and MC Shan.

I for one don't mind a couple of pioneers from the 1980's collecting a little of that sugar water money. Knowing Kris he probably invested it right back in the Temple of HipHop, and Shan probably put it into a youth center in Queensbridge. Even if they just pocketed the money, rappers DESERVE to live comfortably. Hell we all do. We all have choices to make, and hopefully rappers will make sensible ones about what endorsements help them live comfortably without compromising their artistic message. Hopefully we teach the generation growing up swimming in social media to stay alert and not trust everything they see online, or buy everything just because their favorite athlete or movie star endorses it. If it's something cool you'd do or use anyway fine, but the lessons of Chuck D should come back full circle in 2013: Don't Believe the Hype.
@MegaRan: New Tour, Music, Comic Con Gift

Mega Ran: New Tour, Music, Comic Con Gift

What up y'all. In Vegas winding down from a great tour so I'll be brief. A lot of news happening.

1) new track. Peep "Doubt Me" by myself, Lefty and Futuristic. video coming next Tuesday, shot in sunny AZ by Mike Cardoza. I'm working on a TRAP sequel for later on. Stay tuned.

Download for free while you can!

2) another tour. I know, I'm all over, but this one is an honor to announce. Ill be touring with 2 of my favorite MC's: HOMEBOY SANDMAN and OPEN MIKE EAGLE. We're all former teachers, so it just works. Tour dates and info:


3) also there's a few dates I can't make. And that's because I just got confirmed to play 2 of my favorite events: BITGEN gamer fest and the granddaddy of em all, PAX Prime!


Lastly I picked up some souvenirs from comic con and I only have 3 left! Check out these Inflatable Mega Busters, straight from Capcom:


Thank you so much!
Please get tickets and support this tour! Peace!

@BenefitCTN @PH_TEAMHOMI @FamosoHTR - "Killa Kannibals" (@PRDean)

Benefit feat. PH (Pumpkinhead) & Famoso - "Killa Kannibals"

Courtesy PR Dean.

Off Benefit upcoming mixtape "Timing Of A Godfather"

Audio: MC Jin f/ Dawen - "Over the Edge" (@iammcjin @dawenmusic @rapzilla #kingkulture)

Audio: MC Jin f/ Dawen - "Over the Edge"

Courtesy Chad @ Rapzilla.

MC Jin - 13 years and 2 countries later and still a recognizable face and name in Hip Hop. Known as BET's Freestyle Friday Hall of Fame champion with 7 consecutive wins, MC Jin was formerly signed to Ruff Ryders with DMX, The Lox, Swizz Beatz, Dragon-On, and Eve. After the buzz from the MC battles and his debut album died down, Jin moved to Hong Kong and built a resume as a model, actor, and rapper. With a solid fan base in the U.S. and Hong Kong, Jin reconnected with his older fans and international fans on social media while building with a whole new demographic in the Christian arena. With 140,000 fans on Facebok and 32,000 on Twitter, Jin is seeing the fruit of his labor - post major label.

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Welcome to RapReviews.com for Jan. 23rd, 2018!! Please subcribe to this channel on YouTube to help support the website. You can also shop Amazon through RapReviews and like us on Facebook. This week we have TEN new items for you: an editorial on the government shutdown, J. Stalin's "Gas Nation 2," MMA Mania interviews with Michael Chandler and Joey Davis, a note on YouTube subscriptions, Scarface's "Deeply Rooted (The Lost Files)," Tyler, the Creator's "Flower Boy" (our featured review), another top 10 of "Angry Video Game Nerd" videos, Emanuel Wallace's The (W)rap Up for Jan. 16, 2018 and WSIB #19 for Jean-Jacques Perrey's "E.V.A." as sampled by GangStarr and Pusha T among others!

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