DM360: The video is directed by both Eff Yoo and NJ’s Skrewtape, a multi-talented artist who has previously worked with Mr. Green and Miilkbone. And here, he’s taken the message of “God Hates Me” and turned it into a suspense/horror short-film.
EL: The editing process for this video allowed me to build a better connection with a part of my family that was never there before and to create characters and a story out of this footage that otherwise would have been forgotten.
Joe: Los Angeles-based artist Sha Smoak started to capture attention with the release of his latest project, Hold The Applause. On the heels of delivering a video for "City Boy," the energetic artist reaches back into the aforementioned tape to accompany the title track with proper optics. "#HTA" finds Smoak staking his claim in the game thanks to the tenacious attitude he manages to effortlessly convey from start to finish.
Video: Major Lazer Presents Bunji Garlin - "Television"
With Love: On the heels of his surprise Coachella performance with Jack Ü, Bunji Garlin premieres the video for his new single "Television," exclusively on the Major Lazer YouTube channel. "Television" is available via Feel Up Records, the label co-owned by Major Lazer's Jillionaire. The track is produced by Jillionaire himself and NYC’s own Richie Beretta.
Rapper Shane Announces New EP, Too Busy to Be This Broke + Listen to First Single, "Started."
Score: Too Busy To Be This Broke, the new EP from Charlotte NC's Rapper Shane arrives June 17, 2016. The EP, a five song collaborative project between Shane and Eardrummers producer Ducko McFli, will be the first official release under the Rapper Shane moniker after abandoning his former stage name, Stranger Day. "Too Busy..." follows Stranger Day's 2014 release, "Graves".
North Carolina, a southern state, has had its fair share of notable hip-hop exports. However, despite the global hip-hop community consistently getting to meet artists hailing from the North State over the years, it is hard for one to characterize a sound that is truly "North Carolina". Though it only a few hours from Atlanta, North Carolina rap generally lacks the bounce and mostly takes cues from the New York sound. It would be easy to say that despite the array of talent, North Carolina has never truly found it's own sound in hip-hop.
In steps Rapper Shane, a lifelong resident of Charlotte, North Carolina. Since he first started spitting raps at the age of sixteen, Shane has used his music as a way to give people around him something to remember. A student of 90's hip-hop camps from across the country, spanning from Wu-Tang Clan to Dungeon Family, Shane started fine-tuning his flow by battling his friends at house parties, simply to entertain. This model evolved over the years as he did as an artist, after releasing his first mixtapes as Stranger Day, by founding his Permanent Vacation collective. With this, Shane and his cohorts have hosted parties and curated a lifestyle brand under the P/V name that has made its way across the Carolinas and beyond. From the jump, Shane has strived to use his music and Permanent Vacation as catalysts for culture and community enhancement around their home turf, and ultimately has given North Carolina hip-hop a name with which it can identify itself.
Despite being the patriarch of a "Deep Fried Family", Rapper Shane has always been an organic, home grown artist. This is seen in the recent abandonment of his former alias Stranger Day. "As I got older, I just felt like having a rap alias wasn't really for me. I just created that name because I felt I needed one and it wasn't a real approach. I'm just Shane and I rap. Rapper Shane is who I am." His new EP "Too Busy To Be This Broke" is his first official release as Rapper Shane. There is a tone of frustration in the title. In his words...
"At the time I started this record, I was really overwhelmed with different projects, whether it was other releases or booking shows, where I felt like the people I was trying to put on were walking away with more to show from what I was doing than I did. I was spending a lot of time trying to make cool shit happen in Charlotte, but it stretched me so thin that at one point, I had Ducko McFli beats sitting in my inbox and I couldn't even afford to go record on them. I'm a fortunate dude, I know other people have way more struggles than I do, but at the time it was frustrating. But it eventually came together, and I came up with that title, and thought it said what I was feeling and that it had a nice ring to it."
The EP's five songs showcase Shane's versatility as an emcee, where listeners can get a grasp of his influences, but all the while can hear who he has grown into as an artist. "I come from a school of rap where the idea was to sound like nobody else. And when I was younger, looking back on it, I made a lot of whack shit trying to sound like nobody else, but at least it didn't sound like anybody else. I could easily bite the guy that's on, but that doesn't contribute to the art form. At the end of the day, it's just rhyming words. It's not that difficult. But the idea is to do it in a unique fashion, that's what makes an artist dope."