PR: D-Sisive 'Run With The Creeps' (The D-Luxe Edition)
Courtesy Matt B.
(***Publicists Note---A Self Penned Letter From D-Sisive In Lieu Of A “Proper” Press Release***)
Dearest America,
I know you very well, but you don’t know me at all.
My name is Derek Christoff. I’m 32 years old and still working on my demo tape. A demo tape I’ve been working on since 2008. Still trying to live the dream; embarrassingly.
I rap. I’m a rapper. I rap through the pseudonym ‘D-Sisive’; a tragically spelled rap name I came up with when I was 15 years old, flipping through the D section of the Webster’s dictionary. Its weird being middle aged and having a rap name, and I say middle aged because I don’t know many 65 year olds.
I’m overweight. Not cool, Action-Bronson-overweight. More awkward. Philip Seymour Hoffman overweight. Jonah Hill. Needless to say, I won’t be having many One Direction enthusiasts with my Tiger Beat pin up in their lockers. If you’re an editor at Tiger Beat, I clean up nicely and look slim in black. If you’re not interested, I’m fine with that. It’s not the language I want my music to speak.
The language my music speaks is English. Through the English language, it speaks heartbreak. Since my mother died in 1998, my life has been riddled with heartbreak. I don’t put it out there for hugs and sympathy. I put it out there to tell my story. Definitely a lame working-on-my-novel-in-Starbucks sentence, but sometimes we’re that lame. I wasn’t confident when I first started penning autobiographical songs. I was convinced nobody was going to give a shit. But, fortunately, and unfortunately, I was wrong. Discovering I wasn’t the only one going through what I was and helping others discover this through my words, was pretty amazing---and assuring.
I’ve done OK in Canada, which is where I’m from. Toronto, to be exact. Three of my seven albums have been nominated for Juno Awards. We refer to them as Canadian Grammys, but they hold nowhere near the same weight as your version. All seven albums have gone number one on Canadian College Radio. Two have long listed for the Polaris Music Prize, which we refer to in the press as the Canadian Mercury Prize. Its funny how Canadian things need to be referred to as a Canadian ‘something-from-another-country-with-more-relevance’ to sound important. That’s where I’m from. Canada. Canadian Tuxedo. That’s why I’m trying to make it in your country. Mine isn’t enough. Fuck. Everywhere else that’s not you isn’t enough. That’s why we all dream of making it in America. The American dream and with all of the above to my rap name, I type this with $63 in the bank---and with all of the above to my rap name, you still don’t know who I am.
I chose to write you personally, instead of trying to get your attention through a fabricated Bio with exaggerated adjectives painting me as the next big thing. It felt more real to me. We can bullshit through bios all we want, but it doesn’t really get us anywhere if you hate the music. Hopefully this makes you want to listen to the music. That’s what this is all about, right? It’s not about this resume cover letter, promising you I’m reliable and will make it to work on time every day. You’ve read it all before.
Hopefully the help of a publicist can get my music listened to, and my resume read. Cold-emailing a blog doesn’t work. The press releases remain unopened in trash bins with the other four hundred pitches you receive daily from Rupert Pumpkins like me with a bandcamp page---and I don’t blame you.
Who knows? Maybe there is room in your corner of the world for a middle-aged, overweight, sad song rapping Philip Seymour Hoffman. Modeling myself after James Murphy helps me sleep better, but then I wake up and remember there’s only one James Murphy; and he’s not that fat. I don’t know? It’s up to you, I guess.
Please listen to my music. I promise I’ll never be late for work.
Hope you invite me over for some meatloaf.
Best Wishes,
Derek
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