Bisco Smith's new video for the single "Vibrations" embodies the song's hard-hitting drumbeat and heavy bass with an edgy, art-oriented twist. Teaming up with director/producer Michael Vidoli for the project not only produced great results, but for Bisco it was an organic fit. "Vidoli was familiar with my graphic style and my aesthetic when I design," says Bisco "He pitched the black and white idea and the strong graphic look - naturally I was down." While Vidoli served as the brain and conductor of the video, the man behind the camera was an old friend of Bisco's, Quenell "Q" Jones. Bisco and Q worked together back in the day shooting their first music video, and, according to Bisc, "10 plus years later, due to Vidoli, we reunited in front of the green screen, it's kinda ill on a universal connections level." After Vidoli and Q shot clips of Bisco performing the track, the singer/songwriter put his artistic training to work by editing and incorporating most of graphic design elements himself, resulting in a collaborative product that brings Bisco's stomping grounds to life with imagery and ingenuity.
The video, shot in black and white, centers on Bisco Smith as he smoothly moves between club performances and the city streets. Bisco describes "Vibrations" as escape music saying that, "the song is about having a good time, forgetting the everyday same old same and finding the moment through the music and those vibrations." The video itself escapes the norm and finds itself in a constant state of flux, as images frenetically fade in and out, and snapshots both imagined and real overlap and intersect in an aesthetic dance. Imaginative visual aids are also abound, as the graffiti finds itself mirroring Bisco's rhymes at times, leading to a call and response between Bisco's own rhymes and the video's graphics rooted in the elements of hip-hop. "The video is a styled out version of the sound," says Bisco. This is certainly style that should not be missed.