From Yo! PR:
7 Grand Records To Honor Guru's Legacy
In honor of the legendary MC Guru aka Mr. GangStarr, his record label 7 Grand Records will pay homage with a special tribute campaign over the next few weeks to celebrate Guru's outstanding legacy as one of the greatest MCs of all times.
The iconic rap legend will be honored with exclusive and before unseen video footage, behind the scenes memories of music productions, video shoots, and concert performances, and much more to highlight the legendary career of Guru aka Mister "Gifted Unlimited Rhymes Universal."
Guru, whose real name was Keith Elam, most known from being one half of the Hip-Hop duo GangStarr, was a worldwide celebrated emcee who created numerous classic albums, especially "No More Mr. Nice Guy" (1989), "Step In The Arena" (1990), "Daily Operation" (1992), "Hard To Earn" (1994) and "Moment of Truth" (1998) are well-respected among critics. During Guru's pioneering career, which officially started in 1987 with the foundation of GangStarr, the Boston MC has collaborated with artists from a variety of music genres such as Common, Talib Kweli, Zion I, Kelis, Angie Stone, Damian Marley, Slum Village, Raheem DeVaughn, Styles P, Jean Grae, B-Real (Cypress Hill), Pharrell, Jamiroquai, and many more.
As a solo artst, Guru found fame in 1993 with his critically acclaimed and groundbreaking "Jazzmatazz", an album series where he and his longtime partner and producer Solar collaborated with icons such as Chaka Khan, Herbie Hancock, Isaac Hayes, Erykah Badu, The Roots, Macy Gray and David Sanborn, just to name a few, while merging Hip-Hop with Live Jazz for the very first time. Not only did the "Jazzmatazz" music challenge the boundaries of Hip-Hop, Jazz, Soul, and R&B, the live aspect was something that none of these genres had ever seen. Since its inception there has been no credible comparison to the originality and broad appeal of a Guru "Jazzmatazz" concert.
As a true pioneer of Hip-Hop, Guru will always be remembered as a fabulous musician whose lyrical style and social commentary on politics, women, being a Black man in America, knowledge and consciousness, will never be forgotten.
His legacy was timeless and he invented music that will shine forever long after he’s gone. In our lasting and fragrant memories, we will never forget the MC who raised the bar and paved the way for many rappers without the exploitative and negative stigma that has seeped into this generation of Hip-Hop.
Guru died on April 19, 2010 at age 48 while battling cancer for over a year and a half.
R.I.P. Keith Elam and may his legacy continue!
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