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Video: Boobe & Raheem DeVaughn - "My Way"
Posted by Steve Juon at Wednesday, October 27th, 2010 at 3:00PM :: Email this article :: Print this article



From Yo! PR:

Video: Boobe & Raheem DeVaughn - "My Way"

There's only one way for rapper Boobe and that's all the way to the top of the Hip-Hop charts and the music game.

Boobe, who's real name is Roger Vincent, is a Washington DC native aka "The District" where he was born and raised. This is where he hit the ground running and earning his degree in the school of hard knocks. Boobe is well on his way to become a well known force in the Rap game as an artist and entrepreneur ready to make the whole world go nuts with his new single "My Way" featuring R&B crooner and multi-platinum recording artist Raheem DeVaughn and produced by hitmakers J.U.S.T.I.C.E. League (Rick Ross, Jay-Z, Young Jeezy).

"My single 'My Way' simply means to find your own way to achieve your goals! You don’t have to follow what others have done before. You can create your own lane and see what works best for you," explains Boobe.

The official music video, directed by Chris "Broadway" Romero, is an extraordinaire piece of work for the hit single "My Way", an instant anthem for the DMV movement.

"It was great working with Raheem as he is always ready when it comes to make good music. He just gets in the booth and let the track take over…no writing on paper, it always comes out right. I know Raheem for a long time now and we come from the same streets and the same struggles so it was a blessing working together," Boobe added.

In "The District", Boobe has set his sights on giving DC its own identity as a key player in creating the sound that distinguishes the South from the North. In the late 90's, Boobe discovered rapping as a mere hobby, in retrospect he didn't realize how far it would take him, but he never looked back on his pursuit to success. To escape the street life, several years later, Boobe pursued his vision to start his own label; One Way Records where he presently acts as the label's CEO and an artist in his own right. Ironically, the name of the label was tagged as a reminder of the one way street he lived on.

Boobe won over a sizable following in the DC area after releasing "One Way Up" in September 2003; an album declared an instant, certified classic with street credibility and fans galore. His debut album featured 17 songs, eight of which remained in regular rotation on XM Satellite Radio. "One Way Up" reached the Billboard charts three times and #2 in the country on XM Satellite Radio's 66 Raw channel. Following several successful underground mixtapes and independent releases, the young go-getter was grinding as part of the DC-based label he founded; now known as Oy Boyz Records. After other members came on board, they collectively decided to change the name of the label to Oy Boyz Records (formerly One Way Records).

Being focused, driven and motivated are the key ingredients to the future success of Oy Boyz Records. Selling well over 10,000 LP's independently, reaching the Billboard charts, performing in shows with major artists like Juvenile, Slim Thug, The Neptunes, Lil Wayne, Paul Wall, Pastor Troy, DJ Cannon and the Geto Boys just to name a few, having been featured in respected publications, has been the journey so far for a star in the making in less than 2 years.

With his crank beats and a hardcore sound, Boobe's motto is to stay focussed with his sites on the future; his new single "My Way" featuring Grammy nominated singer Raheem DeVaughn is a masterpiece of work, which proves to be a commercial hit on radio and in the clubs.



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