From Liz Burg:
Berklee Emcee Contest to Award Scholarship at Brooklyn Hip-Hop Festival
Berklee’s J Dilla Ensemble will perform with five up-and-coming emcees competing for a free Berkleemusic.com course during the Bodega Education Initiative on July 13
Boston, MA, July 2011 – Berklee College of Music and Berkleemusic.com, Berklee’s online extension school, are teaming up with Brooklyn Bodega, event producers of The Brooklyn Hip-Hop Festival (BHF). Together they are presenting a scholarship to an up-and-coming emcee in a “Freestyle Challenge” at The Festival’s Bodega Education Initiative (BEI) on Wednesday, July 13. BEI will focus on encouraging dialogue on the various disciplines of Hip-Hop by going “Beyond The Mic,” from business to law to writing to production and everything else in between. Participants will include Dr. Marcella Runell Hall of New York University, Dru Ha of Duck Down Records, and emcee Homeboy Sandman.
Brooklyn Bodega will choose five finalists from the Emcees who apply for this opportunity via Sonicbids.com HERE. The finalists will perform alongside Berklee’s J Dilla Ensemble, a 14-piece student ensemble, during the group’s performance at the close of BEI. The winning Emcee will earn free enrollment in a Berkleemusic.com course of his or her choosing.
The Bodega Education Initiative starts at 10:00 a.m. on Wednesday, July 13 at the Higgins Hall Auditorium of the Pratt Institute, 65 St. James Place, Brooklyn, NY. Following the closing remarks by Dr. Larry Simpson, Senior Vice President for Academic Affairs and Provost for Berklee College of Music, The J Dilla Ensemble will perform leading directly into the Freestyle Challenge.
Berklee’s J Dilla Ensemble, returning to The Brooklyn Hip-Hop Festival for the second year, examines J Dilla’s repertoire in the classroom by deconstructing and performing the breadth of his iconic catalogue. The group’s director, Emcee, producer, DJ, and Berklee graduate Brian “Raydar” Ellis, developed the course to meet student demand; he organized the class by asking students what they wanted to play, demonstrating that the study of Hip-Hop has a place at a preeminent music school. Inspired by a J Dilla Ensemble performance at Berklee in 2009, J Dilla’s mother, Maureen Yancey, refocused the J Dilla Foundation’s initiative to concentrate on educating young, aspiring musicians.
About Berklee College of Music:
Berklee College of Music was founded on the revolutionary principle that the best way to prepare students for careers in music was through the study and practice of contemporary music. For over 65 years, the college has evolved constantly to reflect the state of the art music and the music business. With over a dozen performances and nonperformance majors, a diverse and talented student body representing over 80 countries, and a music industry “who’s who” of alumni, Berklee is the world’s premier learning lab for the music of today – and tomorrow.
The Brooklyn Hip-Hop Festival (BHF) returns on Monday, July 11th and runs through Saturday, July, 16th. This premier week-long, all-ages event attracts over 20,000 fans to Brooklyn annually in a celebration of Hip-Hop music and culture.Brooklyn Bodega, producers of the Festival, is especially proud to announce that Hip-Hop legend Q-Tip will headline the 7th Annual Brooklyn Hip-Hop Festival on Saturday, July 16th by curating "Q-Tip & Friends," a celebration of Hip-Hop through the lens of his 20+ year career.
In addition, fans can look forward to the return of the Show & Prove Super Bowl, Bodega Education Initiative, Salute The DJ, Family Day and Main Day performances; plus new programming such as Under The Influence and the Bodega Recognition Awards.
BHF '11 tickets have gone on sale to the general public online via Showclix.com
Follow @BrooklynBodega and @BKHipHopFest on Twitter
Brooklyn Bodega is a multimedia content production and branding company. Our brand extends into event production, journalism and critical media analysis, digital and grassroots marketing, radio, video, and content distribution. While The Bodega is best known for producing New York City's largest Hip-Hop event, The Brooklyn Hip-Hop Festival; our expertise also manifests in Brooklyn Bodega Radio, Bodega TV, our blogazine and online home BrooklynBodega.com, and most recently The Bodega Agency, our boutique marketing and branding operation.
For year-round updates, visit BrooklynBodega.com and YouTube Channel- Bodega TV.
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